Selected Work

Representative project examples.

These are illustrative case studies showing how each service plays out in practice — presented as sample project examples, not claims about specific named clients.

SaaSQuality Assurance

Cutting release regressions on a subscription platform

A subscription SaaS product was shipping weekly but losing that pace to post-release firefighting. We introduced a risk-based test strategy, built automated coverage around the highest-traffic flows, and put a release-readiness check in place before every deploy — turning quality from a final gate into part of the build process itself.

Problem

Frequent regressions were reaching production after every release, eroding customer trust.

Outcome

Structured test coverage and release checks brought defects down and restored predictable ship cycles.

Sample project — illustrative example

E-commerceProject Management

Bringing predictability to a multi-vendor storefront rebuild

With three vendors, an internal team, and no single view of progress, a storefront replatform had drifted months past its original estimate. We took over delivery management — establishing one shared plan, a weekly cadence across every vendor, and status reporting stakeholders could actually rely on — and reset the project onto a timeline everyone trusted.

Problem

A storefront replatform spanning several vendors had no single delivery owner, and timelines kept slipping.

Outcome

Clear milestones, delivery cadence and stakeholder reporting brought the project in on a realistic, agreed timeline.

Sample project — illustrative example

StartupProduct Ownership

Turning an early-stage vision into a buildable backlog

The founders knew what they wanted to build in broad strokes, but engineering was left interpreting vague requirements sprint to sprint. We took on product ownership — running discovery with customers, translating findings into a prioritised backlog, and giving engineering specifications they could build against without back-and-forth.

Problem

A funded startup had a broad product vision but no structured backlog engineering could execute against.

Outcome

A prioritised, well-defined backlog let the engineering team ship consistently toward validated goals.

Sample project — illustrative example

Local Service BusinessSEO & Google Business Profile

Rebuilding local search visibility for a service business

Strong reviews weren't translating into local search visibility — the business rarely appeared in map-pack results for its own service area. We fixed technical SEO issues limiting crawlability, rebuilt the Google Business Profile around how customers actually search, and put a review strategy in place to sustain the improvement.

Problem

Despite strong reviews, the business was effectively invisible in local map-pack search results.

Outcome

Technical SEO fixes and profile optimisation improved local visibility and inbound enquiries.

Sample project — illustrative example

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